Mobile Payments and NFC Asia 2008
Making transactions with the mobile device, otherwise known as mobile payments, is completely changing the landscape for how users complete every day transactions. Emerging applications are enabling consumers to use their mobile devices to make financial transactions such as paying for cinema and transport tickets as well as simple banking on the move.
The Asian region in particular is experiencing growing consumer demand which will inevitably propel stakeholders in the industry to launch revolutionary new services and gain a leading edge in the global mobile commerce industry.
Now in it's 8th year, Informa's Mobile Payments and NFC event is the leading event in the industry which draws delegates from the entire ecosystem including telecom operators, financial institutions, regulators, retailers, regional and international vendors. 2008 sees the expansion of the NFC sessions at the event to cover all aspects of this fast growing technology.
This event is an unique opportunity for participants to put across their vision of how to meet challenges and maximise opportunities faced by Asian stakeholders.
- Update yourself on market trends and current outlook of mobile payments and NFC technology in Asia
- Review the value proposition of a ‘new payment culture’ to the consumer
- Examine security and standards for m-payment application activation
- Assess business opportunities that lie within Near Field Communication technology
- Understand new m-commerce models and how new technologies will play a part in enriching the ecosystem
